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- Start early to beat the springtime sales rush
Every year as winter ends and spring becomes established we see a significant increase in the number of properties that go up for sale. Realestate.co.nz data indicates there is typically a 20 percent increase in listings from winter to spring, with regions across the country showing heightened activity.
Why is this? Well, the weather is improving, the days are getting warmer, gardens are starting to bloom, and houses look and feel better in the well-lit, spring conditions. Those who have been considering selling start getting motivated by the change of season, the realisation that the end of the year is not far away and the fear of running out of time before the dead Christmas period.
This spring rush often results in a glut of properties sitting on the market, with supply outweighing demand. When this happens, buyers can start to hesitate as they consider the wider range of options and feel more comfortable bargaining hard. Owners then face increased competition to secure the best buyers, all of which can put downward pressure on prices and increase the average amount of time properties spend on the market.
The solution is to get into the market early and beat the spring rush, ideally before Labour weekend, when the market often surges. With fewer homes listed, your property isn’t competing for attention. Campaigns have more impact, and buyers are quicker to engage.
Buyers who are in the market in late winter and early spring tend to be more organised and motivated. Many will have already had finance pre-approved, have done their research, and be ready to act, giving you a greater chance of securing multiple offers, a premium price as well as a quicker sale.
Early spring conditions provide a great opportunity to present your property in the best light. First impressions are crucial. Here are some tips to make the most of your property.
Improve curb appeal
Tidy up the garden, trim ragged hedges, mow lawns, and add colourful plants to the front garden. Small improvements like a coat of colourful paint to a front door or the strategic placement of colourful plant pots can quickly lift the appeal of your property from the street.
Use the light
Spring usually means more sunlight and longer days. Open curtains and blinds to let in as much natural light as possible and clean windows. Bring the spring colour palette and outdoors in by placing flowers and pot plants indoors.
Declutter and clean
Remove excess furniture and personal items to make spaces feel bigger and do a thorough ‘spring clean’.
Highlight outdoor Living options
Kiwis love outdoor summer living, BBQs and gatherings on the deck. Carefully place outdoor furniture, BBQs and fire pits in your outdoor living spaces to help potential buyers envisage their families enjoying them.
Select a professional real estate agent you can trust
An experienced agent from Raine & Horne knows the best way to position and market your home in an increasingly busy spring market to achieve the strongest offers and a faster sales time.
Whether you want to buy, sell or rent a property, don’t hesitate to contact your local Raine & Horne office.